Latest Update: Updated statistics for April 2014
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There are 6 300x250px advertising slots on the New Zealand Running Calendar website in the right column, which appear on all pages on this website.
Current Pricing
Each ad slot is NZ$295 + GST per month. A 5% discount is available for bookings of 3 months or more and 10% for six months. To get the discount you must pay in advance.
Payment is required up front at least 30 days before the ad is due to start. If the ad is booked less than 30 days in advance then payment is required immediately to secure the booking.
Ads currently get approximately 80,000 to 90,000 impressions per month with an average click-through rate of 0.35%. Note that trail running events tend to get a higher click through rate than road running events.
The minimum purchase is 1 month, but part-months after that are acceptable, e.g. 6 weeks in total.
Ads are displayed in random order, i.e. you cannot pay more to always appear at the top.
Ad space availability
We have the following availability:
- 1 ad space available from June 1st to 30th
- 1 ad space available from July 16th to 31st
- 1 ad space available from September 1st
- 1 ad space available from October 1st
Please note, we frequently sell out six months in advance (or more) so it pays to book your advertising in as soon as possible, several months out from when the ad would start.
If you wish to advertise please email chris@runningcalendar.co.nz as soon as possible to lock in advertising dates.
General Information
- There are up to 6 ad slots on every page, which appear in random order on each page view.
- Ad size is 300x250 pixels.
- Ads can be provided in JPG, PNG or GIF format, maximum 60Kb.
- Animations using GIF are acceptable, but not with Flash
- Ads are served via Google's DoubleClick for Publishers program and we email you a weekly report.
- Supply multiple ads for a single slot; these will be rotated evenly
Statistics as at April 1st 2014
| Facebook followers | 4,082 |
| Email subscribers | 1,031 |
| Twitter followers | 565 |
| Page views in April 2014 | 93,774 |
| Visits in April 2014 | 34,633 |
| Unique visitors in April 2014 | 24,820 |
| Page views in March 2014 | 96,516 |
| Visits in March 2014 | 34,886 |
| Unique visitors in March 2014 | 24,915 |
| Page views in February 2014 | 80,484 |
| Visits in February 2014 | 29,263 |
| Unique visitors in February 2014 | 21,249 |
More information and contact details
If you are interested in advertising on the New Zealand Running Calendar, or have any questions, please send an email to chris@runningcalendar.co.nz or call 09 522-9531.
from New Zealand Running Calendar http://ift.tt/1iKzaq6
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